Announcement
Saffire Hospitality joins Evoques.
Evoques has retained Saffire Hospitality's business. Saffire's technology-driven hotel consultancy, third-party sales & marketing and operational services now sit alongside Evoques' AI-driven marketing, PR and commercial services — one team, one platform, from demand generation to day-to-day operations.
What Saffire brings to Evoques
Technology-driven services for independent hotels
Hotel management consultancy
Remote or hands-on management support for independent hotels and resorts — levelling the field with branded competitors through the right people, processes and technology.
Third-party sales & marketing
Outsourced sales and marketing execution for groups, corporate and transient — now delivered alongside Evoques' AI-driven marketing, PR and Sales-as-a-Service.
Technology-driven operations
PMS, booking engine, website, channel management and guest communication on a single sign-on platform, with tech partners hand-picked to fit each hotel.
Wider distribution
Channel management that connects hotels to GDS, OTAs and a very large network of additional booking channels, with content and visuals distributed consistently.
Soft branding without franchise fees
The Saffire Hotels soft brand and Saffire Spark guest loyalty programme — brand identity and loyalty for sustainability-minded independents, without a franchise system.
Revenue & performance focus
Revenue generators managed predictably, with real-time reporting across departments, guest satisfaction and employee satisfaction tracked together.
Experience & references
Brand-side experience, independent focus
Saffire's teams bring backgrounds working with major global hotel brands, boutique and independent hotels and resorts — the same brand-side experience behind Evoques.
Experience creating, converting, managing and soft-branding hotels from 10 to 1,000+ rooms.
A sustainability-first approach: eco-conscious technology, operations and design with local flair.
Existing Saffire clients: your services continue uninterrupted — reach the combined team at info@evoques.com.
Next step
See where your hotel stands, then see what we would fix
The Hotel Growth Score is free and takes about three minutes: ten questions on your website, search and AI visibility, direct bookings, brand, sales, and group and corporate demand. You get a score, your priority gaps, and a clear view of the work that closes them.